Privacy notice

What we hold about you, and why

We may hold your name, your job role, your work email address and the company you work for.

We also hold notes about your company from its public website, such as the kind of customers it serves.

If you reply to us, we keep your reply.

Where we got it

We did not get this data from you.

Your name and role come from the public Companies House register or your company's own website.

We work out your email address from common company patterns, then check it with an email checking service.

Company details, such as size and website, come from a business data provider called Prospeo.

What we use it for

We use it to send you at most two business emails about a service that may help your company.

Our lawful basis is legitimate interests. Our assessment of that is further down this page.

We use AI to judge whether a company fits our service. This has no legal effect on you.

Who else sees it

These service providers handle it for us. We do not sell your data or share it for anyone else's marketing.

Instantly: sends our emails (based in United States).
Google Workspace: hosts the mailboxes the emails come from (based in United States).
MillionVerifier: checks that an email address works before we use it (based in outside the UK).
Anthropic: runs the AI that reads company web pages and your replies (based in United States).
Telegram: alerts Oliver when you reply (based in outside the UK).

Some of them are outside the UK, mainly in the United States.

For those transfers we rely on UK adequacy regulations or on approved UK data transfer clauses.

Ask us and we will send you a copy of those safeguards.

How long we keep it

We keep it for 12 months from our last contact with you, then delete it.

If you ask us to stop, we keep only your email address on a do-not-contact list, so we never email you again.

Your right to object

You have the right to object to us using your data for marketing. If you object, we stop at once.

Your other rights

You can ask for a copy of your data. You can ask us to correct it, delete it, or stop using it for now.

You can complain to us by email. We will acknowledge your complaint within 30 days.

You can also complain to the Information Commission, the UK regulator, at ico.org.uk.

Our legitimate interests assessment

1. The purpose

We want to offer our service to UK companies it could help. That is an ordinary business interest.

2. Is it necessary?

There is no less intrusive way to reach the right person at a company we have not dealt with before.

We only email people at limited companies, PLCs and LLPs, checked on Companies House before any email is sent.

We never email sole traders or ordinary partnerships.

3. The balance

The data is about your work role, not your private life. We send at most two emails.

Every email says who we are and how to stop. We do not build a profile of you as a person.

We think the balance falls in favour of sending. We review this page whenever what we do changes.